Alarm Clock Concept

Design & Art direction

Wake up by your family, friends, loved ones or colleagues!
Fris & Fruitig from Coolbest is a hilarious alarm clock app that wakes you up with a spoken voice message.

To make the app easy to use, we kept it simple.
You set the alarm time you want, copy the link and send it to your friends so that they can create an alarm sound just for you.  This link can be shared with your friends in a variety of ways: through the app, and also via social media! This way the app can be spread quickly among a large group of people.

My responsibilities included leading the project, understanding the brand and it's communication goals then translating them into a creative solution.